Guests Full of Shameless Plugs on ESPN’s Superbowl Week

I am as big of a fan of ESPN’s Mike & Mike in the Morning and The ‘Herd with Colin Cowherd as anyone, but I’m thankful that Superbowl Week has come to an end.  Don’t get me wrong, I am really looking forward to watching the Superbowl, but ESPN’s guests on my two favorite radio shows featured their guests’ products and advertisements, instead of expert analysis.

Instead of spending time on the big game and its analysis, guests like Mark Sanchez and Troy Aikman were dishing out more plugs than a Hans Wiemann treatment center. 

Jets QB Mark Sanchez awkwardly brought his products into his interview several times on ESPN's "Mike & Mike" last week (google images)

Good for Sanchez for getting some extra cash to promote Degree deodorant, but save it for the commercials.  On several occasions during Sanchez’ interview with Mike and Mike, he tried to invent a segue to push his product, saying that as a quarterback in the NFL, he knows all about protection, and that’s why he believes in Degree’s deodorant. 

That is perfectly fine for a 30-second commercial–our society expects that.  But when you are getting interviewed about your past season and the upcoming Superbowl match up, no one cares what Mark Sanchez puts under his arm pits.

Equally as bad was Troy Aikman’s spots on both “Mike and Mike” and “The ‘Herd,” where the former Cowboys’ quarterback talked a little bit about fellow teammate, Emmitt Smith and his likely induction to this year’s NFL Hall of Fame class, but that seemed to be drowned out by his shameless promotion of Campbell’s Chunky Soup and how he loves it and it is great for a quick meal on the run.

Somehow, I just don’t believe that Troy Aikman–after all the money from his NFL career and his current job as an NFL analyst alongside Joe Buck–is in the Fox break room, nuking his microwave bowl of Campbell’s Soup like the rest of us.

Aikman seems like a great person, but even if he does enjoy a bowl of soup from time to time, it is really doubtful that he has used the product more than a handful of times in the last decade–seriously, once you turn 12, you retire the Pac-Man thermos and canned soup is no longer a part of a the diet.

It is not advertising that is the problem.  In fact, the TV ads are why millions watch the Superbowl in the first place.  But let’s leave the shameless plugs for the commercials and not the interviews.  Don’t get me wrong–I am all about these guys putting some extra coin in their pockets, but maybe the athletes and the sponsors could choose a more acceptable setting to push their products.


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